Creative director
DESIGN LEADER
brand builder
strategic THINKER
cyclisT
SNOWBOARDER
WANNABE CHEF

As a creative director with 18+ years of experience, I've had the opportunity to work with some of the world's most dynamic and disruptive brands. My career began in the action sports industry where I married my two passions, snowboarding and design, and currently, the fun continues in my role as global associate creative director at one of the world’s most recognized toy brands.  

I’m driven by the power of visual communication—how it connects and creates emotional connections between people and brands, and its critical role in business success. I am a creative at heart that approaches everything with a strategic mindset, allowing me to translate business objectives into creative design that makes an impact.

Expertise:
- Creative Direction
- Brand Strategy, Positioning & Storytelling
- Art Direction
- Graphic Design
- Experience Design
- Retail & Branded Environments
- Integrated Campaign Development
- Fashion & Action Sports Expertise
- Content Creation & Development
- International Vendor Management
- Retail & Trade Show Design
- Staff & Agency Management